Topic: Direct Mail

blog image for reasons to embrace print marketing
Direct Mail

5 Reasons Why Your Business Should Embrace The Power of Print Marketing and Direct Mail

Welcome back to the Marketing Tech Blog, your trusted guide for all things print marketing here in WNY! In an …

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Direct Mail

Direct Mail: Postage Increase 2023

New postal rates went into effect on January 22nd, 2023. Our simplified postal chart tool has the most used rates …

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Taking a direct mail letter out of a nice brown envelope
Direct Mail

10 Advantages of Direct Mail In Fundraising Campaigns

Did you know that more donors say they would read a direct mail fundraising solicitation over an emailed one? This is the …

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Reducing direct mail costs - abstract illustration
Direct Mail

10 Easy Ways to Reduce Direct Mail Costs

The cost of doing direct mail marketing depends on many factors such as mail list data integrity, your business type, …

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woman reading mail
Direct Mail

4 Principles of Direct Mail Success

Want an effective and affordable way to communicate with potential customers or donors? Think about direct mail. A good direct …

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mailbox on a neighborhood street. EDDM covers neighborhoods
Direct Mail

EDDM: Every Door Direct Mail, Explained

Did you know that traditional mail advertising sees a much higher response rate than things like email advertising? More and …

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