There isn’t a facet of business that hasn’t been affected by the current COVID-19 pandemic. Large and small businesses alike are searching for creative ways to stay afloat during these times. But one key way to remain engaged and active as a business during COVID-19 is with some digital marketing ideas. Now more than ever people are … Continued
Every Door Direct Mail, also known as EDDM, is an affordable service provided by the United States Post Office, which allows you send a mail piece to every house on selected routes at discounted postage rates without purchasing a mailing list.
Keywords, also known as key phrases, are the foundation of online marketing and vital to any SEO or PPC campaigns. Choosing the right keywords for your campaign can make all the difference in your campaign’s success.
Creativity. How can we help fire up our creativity to come up with an idea or solve a problem? Here are some tips… Start simple – Try to strip down the problem you are trying to solve to its basics. Use objects or draw shapes to analyze the elements. Look at the problem from both ends and even the middle. Are you stuck at the start? What do you want the end result to be? Try determining what result you are after then work backward.
Google Analytics is used to track website activity. Unique code is placed on your website that Google turns into charts and graphs for better understanding of your website’s audience. Many businesses know about it, but don’t understand it past the reported number of visitors each month, which is a shame because it provides valuable … Continued
Not to start off sounding like a movie trailer but in a world of fast-paced, ever-changing, results-driven marketing, you have to be adaptive high-tech problem solvers. You have to take the 50,000-foot view, look at the problem, the market, the audience, and the message before narrowing things down to a specific solution. A Marketing … Continued
Marketing Tech knows SEO. More importantly, we peel back the curtain so you understand it. We have heard a lot of questions from clients that we would like to share in case you’re wondering. Q: Why do I need SEO? A: You know why you need marketing. SEO is the most trackable form … Continued
What you have your website created with can make a big difference when it comes time for you to make simple changes. Thankfully Marketing Tech not only builds websites with WordPress, the #1 Content Management System which has built nearly 600 Million websites on the internet, but we add a Live Edit plugin, so … Continued
The world of digital marketing is an ever-evolving scape that businesses utilize to boost exposure and connect with a more targeted pool of potential customers by establishing a strong online presence. In today’s day and age, new technologies and techniques are being developed daily to improve upon and expand different facets of digital marketing. So … Continued
Whether it be print or digital collateral that you are producing, content creation is an extremely important part of your marketing strategy. With the continuous expansion of digital marketing efforts over the past few years, you may be inclined to think that businesses are shifting all of their efforts to digital, but that’s not the … Continued