MARKETING TECH
Printing

Digital image files and how to use them properly



When working in the marketing world, it’s likely that you’re going to be handling images or graphical elements in one form or another, so it’s important to understand how the file formats differ. Most people are familiar with the .png and .jpg extensions as they are the most common. However, there are an abundance of … Continued

How To Sell More Tickets to Your Event



So, you’ve got an event coming up but you have no idea on how to go about effectively spreading the word and generating ticket sales. No worries, we’ve all been there! Planning an event marketing strategy can be overwhelming and you want to be sure that the right people are being reached in order to … Continued

Reverie Large Format Display Printing



Reverie is the leading company in customizable mattresses. They celebrate what sleep can do and the healing and healthful effects it has on a person’s life. Reverie intertwines science and comfort to create innovative sleep solutions that increase the quality of anyone’s day. They believe a restful night’s sleep means a more joyful life. Reverie … Continued

Choosing the Right Paper for Your Printing Project



The Buffalo printing industry can be very competitive. You can be most cost effective by providing accurate specifications when requesting estimates – this allows you to truly compare apples to apples and avoid surprises. This article focuses on Paper Terms & Weight Equivalents that will help guide you in establishing specs for your project. Text … Continued

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