MARKETING TECH
NEWS & BLOG

How To Use Print Marketing To Generate Fresh Leads In 2020



Print Marketing is not going out of business – learn how to utilize the strategy for generating fresh leads for your business in 2020. While emailing online through social platforms and emails is all the rage, print marketing isn’t going anywhere. Take advantage of this strategy by knowing how you can make it work for … Continued

Web accessibility should be a concern for ALL businesses



Website accessibility is not just for large national retailers and federal agencies, it is an important issue that affects every type of business of every size. In other words, any website that is not accessible to the visually impaired can face litigation under the Americans with Disabilities Act which was signed by George H.W. Bush on July 26, 1990. Back then, the web wasn’t even a fraction of what it is today.

Reach more potential customers with Every Door Direct Mail



Every Door Direct Mail, also known as EDDM, is an affordable service provided by the United States Post Office, which allows you send a mail piece to every house on selected routes at discounted postage rates without purchasing a mailing list.

Choosing the right keywords for your Online Marketing.



Keywords, also known as key phrases, are the foundation of online marketing and vital to any SEO or PPC campaigns. Choosing the right keywords for your campaign can make all the difference in your campaign’s success.

How to foster creativity



Creativity. How can we help fire up our creativity to come up with an idea or solve a problem? Here are some tips… Start simple – Try to strip down the problem you are trying to solve to its basics. Use objects or draw shapes to analyze the elements. Look at the problem from both ends and even the middle. Are you stuck at the start? What do you want the end result to be? Try determining what result you are after then work backward.

How to email really large files



Here’s something that happens to us a lot, because we are designers with too-big-to-email files…   Have you ever tried to send a large file or group of files via email only to be told they exceed the attachment size? Ack. What to do? Well here are some options.   How large is too large … Continued

Do you need an SSL Certificate for your website?



  An SSL certificate creates a secure link between a website and a visitor’s browser. By ensuring all data between the two remains private and secure, SSL encryption prevents hackers from stealing private information such as credit card numbers, social security numbers, passwords, and more. SSL certificates are kind of like seat belts for your … Continued

Informed Delivery – Reach up to 20 million people nationwide!



USPS INFORMED DELIVERY digital mail communication with links to your landing page or website What is Informed Delivery? Informed Delivery is an amazing service from the USPS that allows consumers to digitally preview their mail and manage packages that are arriving soon. Consumers are able to view images of the mail they will be receiving … Continued

Falling leaves means Appeal Season!



It’s that time of year again when higher ed and nonprofit organizations reach out to appeal for help. Writing effective appeal letters is crucial to getting the most donations from your campaign. Keeping the letter simple and appealing to the reader’s emotions is critical in capturing attention. Having a defined and compelling story with a … Continued

How SEO and Website Accessibility Efforts Are Related



SEO, which stands for “search engine optimization” is the practice of increasing the quality and quantity of website traffic through non-paid, organic search engine results. By non-paid we mean you don’t pay Google directly to bump your website to the top of website searches like in Pay Per Click marketing. Website Accessibility, also known as … Continued

© Marketing Tech Online 2020 | Privacy Policy | Sitemap

Pin It on Pinterest