We know

Direct Mail

We know

Direct Mail

Cost-Efficient & Targeted Direct Mail Marketing

Direct mail is an extremely effective marketing strategy to drive action. We’ll help you target and personalize your efforts to generate greater success for your campaign.

Complete Direct Marketing Support

We’ll help you design, plan and execute to deliver exceptional response and ROI. We’ll target your audience, manage your data, design and execute your campaigns.

State-of-the-Art Mail Production

The best in data, printing, and letter shop services all under one roof. We use the industry’s best high-tech printing and data equipment and technologies. This provides our customers with quick turnaround and cost-effective execution.

Direct Mail Expertise

We know postal regulations inside and out. We’ll make sure your project meets postal specs, your data is managed correctly and that you receive the best possible postage rates.

Marketing Automation Capabilities

Incorporate direct mail with personalized landing pages (PURLS) and QR Codes as well as integrate with multiple channels such as email, text. social media and web. Learn more about our marketing automation services.

Variable Data Printing

Boost your direct mail response rates with variable data printing.

  • Text and image personalization is proven to build trust, loyalty, and credibility and increase response.
  • Personalize your messages and images by age, address, sex, income, past purchases, past donations, presence of children, and more.
  • We utilize the latest in digital print technology for highly creative personalization and exceptional print quality
variable data printed pieces
Every door direct mail tool screenshot

Every Door Direct Mail

Blanket entire neighborhoods at discounted postal rates and without purchasing a mail list.

  • Send oversized large mailers that catch attention and generate sales with EDDM.
  • EDDM is great for consumer businesses such as restaurants, cleaners, retail stores, storage, spas, salons, dentists, gyms and auto repair as well as political campaigns.
  • Target routes by average age, income or household size with EDDM.
  • Non-Profit EDDM Postage Rates are available.

Data Quality Services

Data Cleansing & Mail List Preparation

  • We operate USPS CASS and PAVE Certified software for mail list management.
  • Expect the best postage discounts. We ensure your mailing utilizes the best automated presort method for the lowest possible postage rates.
  • All mailings come complete with list cleansing, real-time move update (NCOA) and mail tracking.
  • Merge / Purge, Duplicate Management, Geocoding, Suppressions, Deceased Finder
  • Email, Phone Services: Email and Phone Append, Validation, Do Not Call, Do Not Email
  • Custom Programming available.

“I am so impressed with everything here and all the assistance to whatever is needed.  You are making me a believer that Marketing Tech is one of Western NY’s best-kept secrets!”

Tonawanda Valley FCU logo
NANCY HARDING, Member Center & Lending Manager
Tonawanda Valley Federal Credit Union

Direct Mail Resources

blog image for reasons to embrace print marketing

5 Reasons Why Your Business Should Embrace The Power of Print Marketing and Direct Mail

Welcome back to the Marketing Tech Blog, your trusted guide for all things print marketing here in WNY! In an …

Read More

Direct Mail: Postage Increase 2023

New postal rates went into effect on January 22nd, 2023. Our simplified postal chart tool has the most used rates …

Read More
Taking a direct mail letter out of a nice brown envelope

10 Advantages of Direct Mail In Fundraising Campaigns

Did you know that more donors say they would read a direct mail fundraising solicitation over an emailed one? This is the …

Read More
Reducing direct mail costs - abstract illustration

10 Easy Ways to Reduce Direct Mail Costs

The cost of doing direct mail marketing depends on many factors such as mail list data integrity, your business type, …

Read More
woman reading mail

4 Principles of Direct Mail Success

Want an effective and affordable way to communicate with potential customers or donors? Think about direct mail. A good direct …

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mailbox on a neighborhood street. EDDM covers neighborhoods

EDDM: Every Door Direct Mail, Explained

Did you know that traditional mail advertising sees a much higher response rate than things like email advertising? More and …

Read More

Direct Mail Resources

blog image for reasons to embrace print marketing

5 Reasons Why Your Business Should Embrace The Power of Print Marketing and Direct Mail

Welcome back to the Marketing Tech Blog, your trusted guide for all things print marketing here in WNY! In an …

Read More

Direct Mail: Postage Increase 2023

New postal rates went into effect on January 22nd, 2023. Our simplified postal chart tool has the most used rates …

Read More
Taking a direct mail letter out of a nice brown envelope

10 Advantages of Direct Mail In Fundraising Campaigns

Did you know that more donors say they would read a direct mail fundraising solicitation over an emailed one? This is the …

Read More