Topic: General

fall fundraising tips
General

Fall Fundraising Tips

In the midst of today’s digital storm, one marketing approach is holding its own: the direct mail campaign. Physical mail still makes a powerful impact …

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letters of varying size and color spread along the ground and photographed from bird-eye view, conveying the message of a direct mail campaign
Direct Mail

Choosing the Right Audience | Planning a Successful Direct Mail Campaign

Hello and welcome to the Marketing Tech blog, the leading provider of print marketing solutions here in WNY.  Even in the whirlwind of today’s digital …

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General

Graphic Design and Branding: How We Craft Your Brand’s Image to Speak to Your Audience

Hello and welcome to the Marketing Tech blog, the leading provider of print marketing solutions here in WNY. In addition to our vast experience in …

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General

Web Design Inspiration: The Top Trends of 2022

MIT neuroscientists found something interesting. They found that something very curious happens in 13.1 seconds. That’s all it takes for your users to dress down your …

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graphic design process, logo design
General

6 Logo Deliverables A Graphic Designer Should Provide

More often than not when asking a client for their current logo, we are provided with a file format that is less than desirable for …

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Increase response to ads - advertising illustration
General

19 Secrets That Increase Response to Ads

Has this ever happened to you? You bought an ad in the newspaper and you didn’t get a single call… You aired a radio or …

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